Expert Advice || Coca Cola #MakeItHappy

Coca Cola is “the world's largest beverage company, refreshing consumers with more than 500 sparkling and still brands…With an enduring commitment to building sustainable communities, our Company is focused on initiatives that reduce our environmental footprint, support active, healthy living, create a safe, inclusive work environment for our associates, and enhance the economic development of the communities where we operate.” The Coca Cola mission is to refresh the world, inspire moments of optimism and happiness, and create value and make a difference. With these values in mind, Coca Cola has recently launched the #MakeItHappy campaign.

Expert Advice || Ideas for Posting on Facebook

Just the other day I was talking with my friend about social media. That's right, we were having a conversation IRL about the digital space we all know and love. See, after graduation, he's going to

Expert Advice || Is social media dead?

W O W ! ! ! Could you imagine? Is it possible that social media is a fad, one that will be going away shortly? Is social media the 2000s version of the jelly shoes?

Expert Advice || How to Become an Expert

Becoming an expert in the realm of social media is tricky & takes a lot of work, but once you achieve the title (whether self-proclaimed or not), it sticks with you forever.  The following are some tips outlined by Powell, Groves, and Dimos overviewed and expounded on by me.

Expert Advice || Dove Real Beauty & Why It Matters for Social Media

Dove Real Beauty

“Imagine a world where beauty is a source of confidence, not anxiety.”  

The Dove Real Beauty campaign was launched in September of 2004. The ad featured real women whose appearances were outside of the typical norms of beauty. After showcasing these “real women” Dove invited viewers to visit the website campaignforrealbeauty.com to cast votes on whether they thought the women were “fat or fit” or

Spring Break 2015 || A Recap

So I recently had my last Spring Break ever. Crazy. I'm a bit late with this post, but I still wanted to share how I celebrated my last bit of freedom before I get swept away in the stress of ending my college career.

Expert Advice || The Basics

Before we can dive straight in to the ROI of social media, we must fully understand what exactly that means. Therefore, using the text from Powell, Groves, and Dimos, I have collected some basic information to lay down a foundation that will help us going forward.

Expert Advice || Social Media for Advertising & PR

Oh hey guys, now that 2 months have passed, I've just remembered I have this platform that I'm supposed to regularly update. So, where were we?

I'M ON YOUTUBE!

Expert Advice || Intellectual Property

Chapter 4 of the book Social Media and the Law discusses intellectual property & the issues that arise when working in an online medium like social media. We'll tackle this chapter in sections.

10 things

1. The main reason I'm writing this 10 things tonight is because I'm trying to ignore my other responsibilities. One of which is another Expert Advice entry. I also need to read a few short stories, write a paper, film some short videos...the list could go on.

2. I'm hoping that it snows again sometime soon. We didn't get the amount that the weathermen were predicting, and I'd just really love another snow day. Which is actually really dumb because I'm literally paying to go to school and I don't even want to any more.
3. I feel like I'm constantly swimming in a sea of hair.
4. I've been playing Call Of Duty Black Ops 2 again recently. Surprisingly, I've kind of missed playing it all the time. It's nice to have it back.
5. I've started read Damn Good Advice by George Lois again. He just really knows what he's talking about. I think that if even one ounce of his wisdom can rub off on me, I'll have a pretty good career.

Expert Advice || Free Speech in Social Media

The First Amendment of the US Constitution addresses the important issue of Free Speech. This idea that the words we say are opinions and can be made public without ridicule.

10 things

1. It's currently finals week, & I've never been the one that stresses out about finals. In fact, it's Wednesday & I'm done with all of them & I feel fine about each of them. But a little part of me can't help but feel a little bit like screaming.

2. It's late, but I'm drinking the awake blend of Tazo tea, it's possibly my favorite blend of the brand. Yes, definitely my favorite.

3. Frank Ocean's Forrest Gump is currently playing on Spotify, & I'm quite happy about it. 

4. I've not felt well for days, & earlier I thought I was going to pass out, but now I'm feeling much better. 

5. I started wearing my high school class ring again. It's been about a year since I've worn it, so it was interesting to get used to a ring on that finger again. 

6. Though it is so late, I really want something to snack on. There isn't any food around the apartment as we have to throw out everything over Christmas break, so I may venture out in the cold. 

In light of recent events:

"Racial injustice had sort of been born with the United States." I heard this quote while watching a video about "Bloody Sunday" and the March to Montgomery in preparation for a final exam this evening. It struck a cord within my heart and I felt the need to blog about it.

Labor Day

Two weekends ago, for Labor Day, a small group of my friends & I decided to take off & head to the beach. One of us lives in Delaware so we were all able to stay at his house for a night & make it an overnight event. I can't fully explain how much this trip was really needed. After the first "week" of classes, all of us were pretty burnt out on school. We just weren't ready for summer to really be over, so taking this trip was exactly what the doctor ordered. 

Writer's Block

I've not posted recently, and even when I do post there's no schedule whatsoever. I tend to post on my own terms whenever I feel I have something to write about. Recently, however, I've not had anything to write about. 

I keep trying to think of things I could post, but it always leads me nowhere. I'm going to try to work on my block and figure out nice things to write about regularly. 

Sorry I've never been a well balanced blogger. 

xx

Ten Things

I got the idea to do "ten things" from Brigette Muller, a beautiful blogger that can be found over at Hummusbird. I'm a big fan of hers.

So without further ado, here we go:

Hello, August

So, it's August 9th. Which means I'm 9 days late on writing this. I wanted to have a lovely post about August & the start of school. New beginnings and the sorts. But maybe that will come within the next few weeks as the semester actually begins. (Be on the lookout around August 26th!)

The last two weeks have just flown by & completely escaped me. I have so many things to do as I leave my small town life & head back to Pennsylvania for my senior year of college.

My to-do list gets longer and longer as I prepare to pack up my life once more & travel to Valley Forge for the last time.

However, in the midst of all the tasks I have left to do I wanted to escape to my little corner of the internet. 

I've had a lovely past few days. My dear old friends came up to visit. We ate pizza, made mojitos, & chatted while sitting in the kitchen floor. 

These friends are so important to me, & while I may have been a bit upset because I feel we didn't occupy our time together in the best way, I still loved seeing them. 

Though most everyone else left after the first night (Thursday), Michaela decided to stay another night (with the intention of packing up the house the next day) and we decided to have a girly pamper night with my mom. We stayed up far too late and ate far too many snacks. We also put on face masks (meant for the night before).

Storms

I want to be perfectly transparent - I've been going through some storms for what seems like forever now. I guess if I had to put in into an actual time frame, it's been about 4 years.

Graze

I have to admit, I've been raving about this website (& overall concept) way too much. I just can't help myself. When I try something new & like it, I kind of get a little obsessed. Simply put Graze is snacking reinvented. Graze puts together little nibble boxes with four different, very healthy snacks inside.

All my life I've loved snacking. I hardly ever follow the three square meals a day standard, instead I sort of snack all day long, so when I heard about Graze, I couldn't wait to sign up. A short two weeks after signing up, my first box arrived. I was thrilled!

I am a big fan of the experiences that products create for you, and packaging plays a big role in a part of the experience. The packaging of the graze boxes is fabulous. From the little personalized note inside the box, to the hand-drawn designs of each snack name, the boxes were adorable.

But what's seemingly most important about these boxes is that the snacks were SO GOOD. Holy cow, they were delicious! I decided to snap these photos in my backyard,  on a backdrop of limp grass, twigs, and fallen leaves to really drive home the nature vibe. Take a look: